Instagram’s Latest Shopping Features for 2025

INST

[{"selector":"#anim-c69d4e43-4ae9-41ab-ad9d-9b46cf12657d","keyframes":{"opacity":[0,1]},"delay":100,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ac2fcaba-e9fc-4a4b-b219-2b6dda6015c1","keyframes":{"transform":["rotate(-90deg) translate3d(60.51227%, 0px, 0) rotate(90deg)","rotate(-90deg) translate3d(0px, 0px, 0) rotate(90deg)"]},"delay":100,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-92094458-68fa-427c-bff0-127d0aaebd0c","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ae363cc1-aee1-4c1e-b3d7-761c38d8bf49","keyframes":{"transform":["translate3d(-127.94118%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Discover how Instagram is transforming online shopping with cutting-edge features in 2025!

Shopping Just Got Smarter!

[{"selector":"#anim-a5873214-7b9e-4a20-987e-87c1510e40a7","keyframes":{"opacity":[0,1]},"delay":200,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-932d608e-6749-4328-a147-0072b15746de","keyframes":{"transform":["translate3d(0px, 180.71520%, 0)","translate3d(0px, 0px, 0)"]},"delay":200,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] From AI-powered recommendations to seamless in-app checkouts, Instagram is revolutionizing the way we shop online.

INSTAGRAM

[{"selector":"#anim-6c214897-4f42-4a16-a6ec-7da09dd6772c","keyframes":{"opacity":[0,1]},"delay":50,"duration":3500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-33cd7071-355d-49a6-a416-fc79f663f9ae","keyframes":{"transform":["rotate(90deg) translate3d(-62.78409%, 0px, 0) rotate(-90deg)","rotate(90deg) translate3d(0px, 0px, 0) rotate(-90deg)"]},"delay":50,"duration":3500,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7b19f256-3675-44b8-b37c-b1e80b74ef35","keyframes":{"opacity":[0,1]},"delay":300,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c4025969-4056-4855-966d-5822b46ddf23","keyframes":{"transform":["translate3d(0px, 326.26259%, 0)","translate3d(0px, 0px, 0)"]},"delay":300,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-03d37e54-5212-40e4-9dc6-c9f458867768","keyframes":{"opacity":[0,1]},"delay":400,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-18609f05-cc14-4b91-9a3d-4789d85cad95","keyframes":{"transform":["translate3d(0px, 246.38465%, 0)","translate3d(0px, 0px, 0)"]},"delay":400,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-475777ec-3cbe-43a6-93ee-42b0c26ab518","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Instagram now uses AI to show you products you’ll love based on your activity and preferences!

Shop as You Watch

[{"selector":"#anim-22b79e0e-9c61-4597-a81b-4c5067a8de97","keyframes":{"transform":["translate3d(-281.33338%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":350,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-27e2cbfa-5a3e-4c0b-a921-bbf32c1b9411","keyframes":{"opacity":[0,1]},"delay":350,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-caef10cb-c8dd-4c20-a1b1-460d57312c61","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":350,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-38a75e63-91ca-4df4-94fe-e0f6ce74bb2a","keyframes":{"opacity":[0,1]},"delay":100,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-75011c3f-6e7c-47aa-a9c1-997c6ecdec3d","keyframes":{"opacity":[0,1]},"delay":0,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9d2c1668-4cfd-4a05-8558-c4ad90d892dc","keyframes":{"opacity":[0,1]},"delay":350,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5e4faafc-9f7c-406f-b527-3b1b1aa3f619","keyframes":{"opacity":[0,1]},"delay":400,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f7bb5b09-5764-4b65-89c6-99651e4d4bfc","keyframes":{"opacity":[0,1]},"delay":400,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8d30cc06-fd0f-4152-9535-963bc077dbe9","keyframes":{"transform":["translate3d(-676.47114%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e5e5dcad-03a3-4793-aeb8-9ee69f44dab9","keyframes":{"opacity":[0,1]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a15d3158-3e27-42f7-8061-9df65d843fee","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-b6f7c2db-86f7-4f7e-81b2-3b1ec5fe016e","keyframes":{"transform":["translate3d(-588.23569%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-81506c5a-d409-4380-b09e-743a101be7d3","keyframes":{"opacity":[0,1]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d2208cfc-995e-4209-98a2-e6a0560141ee","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-bb723557-c833-478e-b478-a9abca2ee079","keyframes":{"transform":["translate3d(-494.11809%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5fb1fbd4-82f8-4fbc-bd0c-885d45ad90ff","keyframes":{"opacity":[0,1]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-cb008bdb-2b3c-4981-a54d-69b8ca809e48","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-27e03961-f054-4618-84ca-a15cd9fd75ae","keyframes":{"transform":["translate3d(-405.88264%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7c2a4f8e-2551-4f2e-a217-10b3c6f50fd0","keyframes":{"opacity":[0,1]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-555b88a8-4f9f-4a0e-932b-17f42254a82f","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-ab645c22-df3e-4649-8378-dd20d1f025fd","keyframes":{"transform":["translate3d(-317.64719%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d3fba30c-60c3-48be-b5e6-721c3c10f3f2","keyframes":{"opacity":[0,1]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9eca885f-4186-4d9b-b544-de9af33bf244","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":200,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-c77ae030-55b3-4cc3-ad39-26a247924cd1","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Tap-to-shop tags now let you discover and buy products directly from Stories and Reels. See More 5 out of 5 Star Star Star Star Star

Try Before You Buy!

[{"selector":"#anim-9a377a6d-3479-462e-9a47-766124fdceea","keyframes":{"opacity":[0,1]},"delay":350,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-15880cf8-b719-4df1-b503-397ce1ae0fd5","keyframes":{"transform":["translate3d(0px, 143.44338%, 0)","translate3d(0px, 0px, 0)"]},"delay":350,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e9112803-99d9-4e15-9a94-a09909b4f6fb","keyframes":{"opacity":[0,1]},"delay":450,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-675b4917-5b12-4ca9-8967-8f0988dc3a34","keyframes":{"transform":["translate3d(0px, 174.97490%, 0)","translate3d(0px, 0px, 0)"]},"delay":450,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-523e469a-a2fc-42f5-8fc1-35aa5bb3526f","keyframes":{"opacity":[0,1]},"delay":550,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-65eed6c0-66de-49b9-86f8-56290c82b5c2","keyframes":{"transform":["translate3d(0px, 202.00193%, 0)","translate3d(0px, 0px, 0)"]},"delay":550,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2a6e03dd-b08e-4ae3-8de9-d812e286a349","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Use Instagram’s AR filters to try on products like glasses, makeup, and more—right from the app! BUY NOW BUY NOW BUY NOW

Fast & Easy Checkout!

[{"selector":"#anim-19e51b02-8a24-4b2f-9b10-92184b496775","keyframes":{"opacity":[0,1]},"delay":150,"duration":1001,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-10c15628-57ac-470d-b0b9-0d6c9023d5ed","keyframes":{"transform":["translate3d(0px, 180.02362%, 0)","translate3d(0px, 0px, 0)"]},"delay":150,"duration":1001,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7dc4f737-f555-470b-a980-3985410cf042","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Complete your purchase in seconds with Instagram Checkout—and enjoy exclusive discounts from your favorite brands!

Stories

[{"selector":"#anim-ca985501-c955-4b53-827e-9e665c9fcc88","keyframes":{"opacity":[0,1]},"delay":300,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6ad96bcc-38b1-499b-a0c6-a35292d77709","keyframes":{"opacity":[0,1]},"delay":300,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1efab741-efe6-4592-b7d3-5b5fd7c39548","keyframes":{"opacity":[0,1]},"delay":300,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-cd70b5ec-356c-4ed8-849b-daa74b872830","keyframes":{"opacity":[0,1]},"delay":400,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d2b0340a-902d-40a3-80e4-d4b1d02c6808","keyframes":{"opacity":[0,1]},"delay":400,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-15456843-c21c-4bd4-84bb-fcfdaab31f61","keyframes":{"opacity":[0,1]},"delay":400,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d9af6b81-0d0e-4c0f-8084-2c2839788197","keyframes":{"opacity":[0,1]},"delay":500,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-136eb01c-5c91-41e7-8121-4a961942d36c","keyframes":{"opacity":[0,1]},"delay":500,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4507f56c-6383-4ffb-b802-12d82f79b930","keyframes":{"opacity":[0,1]},"delay":500,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bfb5eb6d-91b2-463b-a9d5-5563510cb9a4","keyframes":{"opacity":[0,1]},"delay":200,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a349d709-1df3-4fd6-a752-6b14b77989d5","keyframes":{"opacity":[0,1]},"delay":300,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-621cc4b4-0d32-46c1-a01b-1bf4681b7650","keyframes":{"opacity":[0,1]},"delay":400,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c3e07a19-f7a2-4bcd-b189-09ef692e262e","keyframes":{"opacity":[0,1]},"delay":0,"duration":800,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-60b182da-bad1-44fc-bbcb-d06054296193","keyframes":{"transform":["translate3d(-99.57265%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":800,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0a532a0a-e98c-4096-b86d-24813183c720","keyframes":{"opacity":[0,1]},"delay":100,"duration":800,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-24743b99-bbd4-4311-9029-b8592e6d46ae","keyframes":{"transform":["translate3d(-99.70414%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":100,"duration":800,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-37e2a367-cc08-45b9-b2ea-476088f7a9ce","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7a256689-0a43-4224-982f-7bf082025b65","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-62fe91cb-d608-4955-aeb1-626d41214af1","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] See More See More See More

Start Shopping Today!

[{"selector":"#anim-50fc23b4-aedf-42b0-935f-8af6a40f65d3","keyframes":{"opacity":[0,1]},"delay":150,"duration":1001,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0a880724-7064-42bc-a8c5-c1386ca1b5bd","keyframes":{"transform":["translate3d(0px, 880.31749%, 0)","translate3d(0px, 0px, 0)"]},"delay":150,"duration":1001,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Ready to experience the future of shopping? Update your app and start exploring now! Learn more

Instagram’s Latest Shopping Features for 2025

INSTAGRAM 2025

INSTAGRAM

INST

“

Shopping Just Got Smarter!

INSTAGRAM

Personalized Shopping with AI

SHOPPING

Shop as You Watch

Try Before You Buy!

Fast & Easy Checkout!

Stories

More

Instagram Hacks for 2025

How to Gain 10K Subscribers in 90 Days

Top 5 Best Alternatives to HMA VPN in India

Start Shopping Today!